Princeton Athletics Partners With Ticket Platform vivenu

Princeton University and Princeton Athletics have announced a partnership with vivenu, a leading technology provider in global event ticketing, to further modernize and create a simplified ticket purchasing process for Tiger fans and supporters. Through new technological advancements including a fully-refreshed ticketing website and purchase flow at goprincetotigers.com/tickets, streamlined mobile ticket downloads with season ticket passes, and easier venue entry, vivenu will assist Princeton fans in experiencing a more intuitive and efficient process during their customer journey with the Tigers.

get ready for a new ticketing experience vivenu graphic

About vivenu
vivenu is the technology leader in global event ticketing, offering a flexible and advanced ticketing platform tailored to organizers' brands, sales, and unique business needs. Leading organizers make the most of their ticketing with vivenu's full-service support and a platform designed for customization, reliability, and connectivity. Its white-label platform gives organizers worldwide full control over their ticketing experience and customer data, turning ticketing into a key business asset. With offices in Europe and North America, vivenu supports 800+ premier event enterprises in 40+ countries and is trusted by notable brands like the Grammy Awards, HYROX, Stanford Athletics, The Special Olympics, and many more. For more information, please visit vivenu.com, or send a press inquiry to media@vivenu.com.

Returning Customers
Please note, existing login credentials and payment information were not transferred from the previous ticketing system to the new vivenu system. Account activation instructions were sent to your email on file. If needed, step-by-step instructions can be found below.

New Customers
Please use the instructions below to set up your account

Set Up Your New Account

Navigate to goprincetotigers.com/tickets on your desktop or mobile device.
From the "Sign In" prompt, select "Register For Free" and complete all required fields.
You may use the same email account and password as before.
Check your email inbox for an account verification email and follow the instructions provided in that email to complete the process.
Navigate back to goprincetotigers.com/tickets to view events and purchase.

Access Tickets/View Mobile Wallet

Navigate to goprincetotigers.com/tickets on your desktop or mobile device.
Sign in to your ticket account.
Select the "tickets" tab to view your tickets.
From here, you can see the upcoming events by scrolling up and down.
Choose "Add to Wallet" (Apple or Google) on the ticket(s) you want to store.
All mobile tickets will have QR Codes that will be scanned upon entry.

Fans are encouraged to download their mobile tickets as soon as possible after completing their purchase and before arriving at the event. Tickets stored in your mobile wallet will automatically update when game times are set, can be easily opened from your device's home screen on the day of the event, and do not require Wi-Fi or cellular service to be accessed. Screenshots will not be accepted for entry.

Ticket Transfers
No longer able to attend an event? All new! Transfer your ticket to a friend or colleague so they can enjoy a Princeton Athletics event!

Navigate to goprincetotigers.com/tickets on your desktop or mobile device.
Sign in to your ticket account.
Select "Transfer" on the event you would like to transfer.
Select the seat(s) you want to transfer and tap "Proceed."
Select the game(s) you want to transfer.
Enter the email address of the person to whom you would like to transfer ticket(s).
Tap "Submit" to initiate the transfer.

Once your transfer has been sent, the recipient will receive an email with a link to accept the transfer. They will not be required to create an account. You may cancel the transfer at any time until it is accepted.

If you would prefer to donate your ticket(s), please contact the Princeton Athletics Ticket Office via email at athticket@princeton.edu. Our staff can assist with donating your ticket to a local non-profit. Information on our 2025-26 Community Ticket Program will be available soon.

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